Marketing Boot Camp

Are you looking for more customers and increased sales for your small business? This overview series teaches key marketing fundamentals and practical applications for small businesses.

Week 4:  The Role of Social Media and Websites
The Yellow Pages days are long gone. Learn how to control your business listing on on-line sites and the role of the website in your marketing. On-line reputations are critical. Businesses need to take an active and strategic role in monitoring their on-line presence and on-line reviews, like Yelp. Facebook, Twitter, blogging and other social media strategies will also be covered.