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BEGIN:VEVENT
DTSTART:20210519T140000Z
DTEND:20210519T150000Z
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SUMMARY:How COVID Helped A New Coffee Shop Succeed
DESCRIPTION:How COVID Helped A New Coffee Shop Succeed\n\nPresented by Ryan Weckerly\, Morningstar Media Group\n\n9:00   10:00 a.m. Wednesday\, May 19\, 2021\n\n \n\nSix months before COVID-19\, Ryan and Karen Weckerly opened a coffee roastery. Then March 2020 hit. Join Ryan as he discusses how he and his wife Karen used technology\, social media\, and Amazon to pivot their business model. What was initially planned as an in-house coffee roaster and tasting experience\, with limited retail hours and only for small groups turned quickly into a full-scale retail destination\, featuring a full menu of custom drinks and roasted coffees\, available seven-days-a-week via contactless curbside pickup at a custom-built outdoor kiosk. Learn more about how Ryan and Karen continued to build their new business with online retail sales via their website and Amazon\, all while creating an experience for local patrons through a new\, greatly expanded retail storefront and Coffee Bar.\n\n \nAttendees will learn:\n\n\n	To adapt business models utilizing technology and social media\n	How to successfully pivot with significantly reduced revenue\n	A quick view into utilizing Amazon as an online retail outlet\n	How to leverage social media to create new fans and brand loyal followers with examples of organic and paid social strategies\n	How COVID-19 continues to change the retail landscape\, and how a pandemic helped us think creatively and succeed
X-ALT-DESC;FMTTYPE=text/html:<span style="box-sizing: border-box\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 20px\;"><span style="box-sizing: border-box\; font-weight: bolder\;"><span style="box-sizing: border-box\; font-family: arial\, sans-serif\;">How COVID Helped A New Coffee Shop Succeed</span></span></span><br style="box-sizing: border-box\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 16px\;" />\n<em style="box-sizing: border-box\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 16px\;"><span style="box-sizing: border-box\; font-family: arial\, sans-serif\;">Presented by Ryan Weckerly\, Morningstar Media Group</span></em><br style="box-sizing: border-box\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 16px\;" />\n<span style="box-sizing: border-box\; font-size: 16px\; font-family: arial\, sans-serif\;">9:00 &ndash\; 10:00 a.m. Wednesday\, May 19\, 2021</span><br style="box-sizing: border-box\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 16px\;" />\n<span style="font-family: Arial\, Helvetica\, sans-serif\; font-size: 16px\;">&nbsp\;</span><br style="box-sizing: border-box\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 16px\;" />\n<span style="box-sizing: border-box\; font-size: 16px\; font-family: arial\, sans-serif\;">Six months before COVID-19\, Ryan and Karen Weckerly opened a coffee roastery. Then March 2020 hit. Join Ryan as he discusses how he and his wife Karen used technology\, social media\, and Amazon to pivot their business model. What was initially planned as an in-house coffee roaster and tasting experience\, with limited retail hours and only for small groups turned quickly into a full-scale retail destination\, featuring a full menu of custom drinks and roasted coffees\, available seven-days-a-week via contactless curbside pickup at a custom-built outdoor kiosk. Learn more about how Ryan and Karen continued to build their new business with online retail sales via their website and Amazon\, all while creating an experience for local patrons through a new\, greatly expanded retail storefront and Coffee Bar.</span><br style="box-sizing: border-box\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 16px\;" />\n<span style="font-family: Arial\, Helvetica\, sans-serif\; font-size: 16px\;">&nbsp\;</span>\n<p style="box-sizing: border-box\; margin: 0px 0px 1rem\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 16px\;"><span style="box-sizing: border-box\; font-family: arial\, sans-serif\;">Attendees will learn:</span></p>\n\n<ul style="box-sizing: border-box\; margin-top: 0px\; margin-bottom: 1rem\; outline: 0px\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 16px\;">\n	<li style="box-sizing: border-box\; margin: 0px 0px 8pt\;"><span style="box-sizing: border-box\; font-family: arial\, sans-serif\;">To adapt business models utilizing technology and social media</span></li>\n	<li style="box-sizing: border-box\; margin: 0px 0px 8pt\;"><span style="box-sizing: border-box\; font-family: arial\, sans-serif\;">How to successfully pivot with significantly reduced revenue</span></li>\n	<li style="box-sizing: border-box\; margin: 0px 0px 8pt\;"><span style="box-sizing: border-box\; font-family: arial\, sans-serif\;">A quick view into utilizing Amazon as an online retail outlet</span></li>\n	<li style="box-sizing: border-box\; margin: 0px 0px 8pt\;"><span style="box-sizing: border-box\; font-family: arial\, sans-serif\;">How to leverage social media to create new fans and brand loyal followers with examples of organic and paid social strategies</span></li>\n	<li style="box-sizing: border-box\; margin: 0px 0px 8pt\; outline: 0px\;"><span style="box-sizing: border-box\; font-family: arial\, sans-serif\;">How COVID-19 continues to change the retail landscape\, and how a pandemic helped us think creatively and succeed</span></li>\n</ul>\n
LOCATION:Zoom Event Register for Link
UID:e.1200.10334
SEQUENCE:3
DTSTAMP:20260528T093649Z
URL:https://business.palatinechamber.com/events/details/how-covid-helped-a-new-coffee-shop-succeed-10334
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